Copyright © 2024 Compettia. All rights reserved
Watch for Free
Software Industry: How to Reduce Knowledge Gaps in Sales Channels
ATRIVITY LIVE SESSION
Duration: 20 min
Duration: 20 min
In this webinar you will learn how to:
Test what kickoff attendees recall in a measurable way
Identify gaps to reinforce post-event for increased knowledge retention
Boost employee confidence to increase sales performance
Create friendly competition to engage sales people and improve the event experience
Knowledge gaps among sales reps and partners can cost you millions of revenue.
The current lack of expertise in your sales channels is one of the main causes of Losing deals, market share, brand reputation, diminished channel advocacy, and sales rep inefficiency.
The reasons are obvious, these knowledge gaps frequently occur in crucial areas such as product knowledge, product application, market positioning, competitor intelligence, and objection handling. Restricting the full potential of our Sales reps and partners.
Detecting these gaps at scale was almost impossible. It can be challenging to continuously identify where they are, who has them, and what they entail...
In this live session, we will show you a way to detect gaps, fix and prevent them.
Content:
- How Knowledge gaps are impacting your results
- Current tools, are they efficient?
- A new way to identify knowledge gaps using gamification. Identify areas where sales channels are falling short.
- Customizable Knowledge analytics. Drilled down by Channel, Partner, Region, Rep, categories, product...
- How to Implement an ongoing program to prevent future knowledge gaps: latest product information, industry trends, best practices for sales, and more.
- How to engage with sales channels effectively to maximize the impact of these programs
Who must attend this live session?
Managers in Sales enablement, Channel Marketing and Sales
Speaker
Victor Saume
Marketing Director
29-09-2022, 5 PM CET